Ben Almagor was born to an artistic family in Israel, at a young age the family moved to San Francisco where he spent the greater part of his childhood and teenage years. during this time he started developing his love for art, design and fashion.
At 2006 Ben graduated with honors from ISTITUTO MARANGONI MILAN which is considered to be one of the top 3 fashion design academies in the world. Other alumni include Franco MOSICHINO, and Domenico Dolce (Dolce&Gabbana). In the following years he continued working for the luxury industry in Milan, but was always looking for a way to realize his childhood dream
Ben decided upon returning to San Francisco where he founded his own brand AMERICAN COLORS, inspired by the local causal lifestyle.
Alongside the quest of spreading out his innovative point of view worldwide, ben arrived to china and at 2014 opened his first mono branch of American colors in the fashion capital of shanghai.
After receiving great feedbacks from the Chinese public, the brand is now continuing to develop and grow in mainland china with great success.